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Vision, Mission & Objective

Championing human capital development with entrepreneurial qualities for global prosperity.

UMK provides :

  • Quality and relevant academic programmes
  • Research and innovation of high commercial value
  • Services that fulfill social obligation to enhance competitiveness in entrepreneurship.

UMK focuses on prioritising the customer’s needs and fulfilling market requirements by providing a conducive environment. and UMK staff who are knowledgeable, experienced, and committed in practising a professional work culture, participative management, as well as carrying out continuous improvements.


  • To provide educational courses and training with an emphasis on inculcating entrepreneurial traits and soft skills across the curriculum.
  • To develop quality human capital that contributes effectively to national development and benefits society.
  • To enhance the capability of staff in life-long learning, leadership and management.
  • To develop the capacity and capability of small and medium scale enterprises (SME) in order to enhance their competitiveness in generating national wealth.
  • To provide a conducive educational infrastructure and effective support systems as the basis to becoming a World-Class University.
  • To implement regional development activities in accordance with the Malaysian East Coast Economic Region (ECER) Development Plan.
  • To practise effective administration and financial management with high integrity.